Scan & Go by shopreme went live in more than 160 PENNY stores in Germany on November 22, 2021, which signifies the largest Germany-wide Scan & Go rollout yet. Scan & Go is integrated directly into the grocery discounter’s existing shopping app. The PENNY app, which won 1st place at the App Award 2021, includes many features and benefits such as shopping lists and exclusive savings coupons. Scan & Go perfectly complements the shopping assistant, offering customers even more convenience when shopping.
With Scan & Go, customers use their own smartphones to scan products directly at the shelf. Theycan pack thearticles immediately and only need to make a smooth and easy paymentat the checkout or self-checkout. Customers save a lot of time, as the purchase does not have to be put back on the checkout belt, and they also always have a full overview of the purchase via the app. At the same time, the workload on checkout staff is reduced and processes become more efficient overall.
The REWE subsidiary relies on shopreme’s technically convincing SDK (Software Development Kit), which was able to surpass its competitors in terms of technology as well as quality. The SDK enables seamless integration of Scan & Go into the existing PENNY app and IT-systems.
After testing different solutions, Penny Germany decided on an implementation with shopreme. Among other things, shopreme specializes in food retailing and can therefore map all special use cases. For the retailer, this reduces the effort and time required for integration and enables rapid implementation as well as a greater return on investment.
After the successful testing phase, Scan & Go will be gradually rolled out to the more than 2,000 German PENNY stores to offer customers a perfect shopping experience.